NEW! How to Put a Media Spotlight on Health CareAND ONJuvenile Justice - October, 2011 Getting your message out in the press can help bring positive change for kids and families. This crash course in media relations, also includes key messaging strategies, based in the latest research on effective communications for social change. Tips for talking about health care or juvenile justice in particular are covered respectively in these two webinars, both of which also provide highlights of how to get in the news and on the opinion pages in your local media.
Legislative Visit Training for Parents - January, 2011 What is advocacy? What's needed for a successful meeting with your representative or senator? How can a parent make their case effectively for children? In this webinar collaboration with the Partnership for a Healthy Texas and the American Cancer Society, parents receive the training they need to have an effective meeting at the Capitol.
Editorial Board Visits as Tools for Change - December, 2010 Newspaper editorials can be powerful voices in support of issues that affect children and communities. Policymakers listen to them, and readers take them seriously. Concerned citizens can set up meetings with their local editorial boards to make the case for an editorial about their cause. Learn all you need to know for a successful editorial board visit. [Abridged version for Texans Care members.]
Texans Care for Children Advocacy Training Manual Our complete advocacy training manual gives you everything you need to know to be a successful voice for children in your community. Learn to talk to legislators, follow the Texas legislative process, and get candidates for public office on your side.
Social Media Guide for Advocates and Nonprofits These days, affective activists and groups know that friends matter. Facebook, Twitter, YouTube, and other popular sites can be powerfully handy. This simple guide gives you all you need to know to get started with a new social media program and make the best use of available tools.